Job description
- Define a regional media planning strategy across top funnel media channels for a select of markets in EMEA across offline environments
Define & lead media planning, buying together with the central team and countries’ Marketing Managers
Prepare efficient media strategies that are measurable and scalable
Work with local media partners to implement global media guidelines set by HQ
Establish cross-functional relationships internally at Glovo and externally with media partners / media vendors
Contribute to the global media measurement plans aimed at gauging and optimizing media performance across offline channels
- Minimum of 5 years of solid media planning, buying and execution across top funnel media (TV, OOH, radio, OTT, connected TV, etc.) in a top tier media agency or an in-house company (preferably FMCG)
Minimum 3 years of solid technical TV planning and buying experience
Proven experience defining investment strategy and executing integrated marketing campaigns across digital and non-digital channels
Proven experience working on top funnel cross-screen measurement solutions (TV or other offline media)
Proven track record of managing relationships with agencies, delivering feedback and working under tight timelines
Analytical mindset and comfortable dealing with high growth and complex business challenges
A deep understanding of paid, owned and earned media channels, being comfortable tracking and reporting on established performance marketing KPIs
Proficient in English
Great interpersonal & influencing skills
EMEA experience
Worked on Direct Response clients and used Direct Response tools
Understand Media Inflation and mitigation tactics
Glovo is part of the Delivery Hero Group, the world’s pioneering local delivery platform, our mission is to deliver an amazing experience—fast, easy, and to your door. We operate in around 70 countries worldwide. Headquartered in Berlin, Germany. Delivery Hero has been listed on the Frankfurt Stock Exchange since 2017 and is part of the MDAX stock market index.
We believe driven talent deserves:
🌟 An enticing equity plan that lets you own a piece of the action.
💪 Top-notch private health insurance to keep you at your peak.
🍔 Monthly Glovo credit to satisfy your cravings!
💳 Discounts on transportation, food, and even kindergarten expenses.
🏊 Discounted gym memberships to keep you energized.
🏖️ Extra time off, the freedom to work from home two days a week, and the opportunity to work from anywhere for up to three weeks a year!
👪 Enhanced parental leave, and office-based nursery.
🧠 Online therapy and wellbeing benefits to ensure your mental well-being.
Here at Glovo, we thrive on diversity, we believe it enhances our teams, products, and culture. We know that the best ideas come from a mashup of brilliant diverse minds. This is why we are committed to providing equal opportunities to talent from all backgrounds – all genders, racial/diverse backgrounds, abilities, ages, sexual orientations and all other unique characteristics that make you YOU. We will encourage you to bring your authentic self to work, fostering an inclusive environment where everyone feels heard.
Feel free to note your pronouns in your application (e.g., she/her/hers, he/him/his, they/them/theirs, etc).
So, ready to take the wheel and make this the ride of your life?
Delve into our culture by taking a peek at our Instagram and check out our Linkedin and website!
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